Use the rich text section to add a single, simple piece of copy, with a heading, totally free from images. There is also the ability to add a button to this section if you wish, however, this purely optional.
You can add your rich text section here:
Online store → Themes → Customize
Choose “Rich text”:
This uses colors from your color schemes set up in your color settings.
Add your heading text here.
Add your general text which displays under the heading, here.
This is the text which appears on your button. This field is optional.
Choose where you would like your button to take your customers once clicked on.
Here is an example of how these settings could appear on your site:
Only select this if you wish to remove this section from your storefront and all the above options, entirely.
So that’s all there is to it - use this section if you want a super simple, super-easy way of adding a small piece of copy to your site, without the requirement of incorporating images.